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The story of how Florida became entwined with Americans’ 20th-century hopes, dreams, and expectations is also a tale of mass delusion, real estate collapses, and catastrophic hurricanes.
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The story of how Florida became entwined with Americans’ 20th-century hopes, dreams, and expectations is also a tale of mass delusion, real estate collapses, and catastrophic hurricanes. The Fantasy of Florida hones in on the experiences of William Jennings Bryan and Edwin Menninger, the two men who shaped the image of Florida that we know today and who sold that image as America’s paradise. The cast of characters also includes the Marx Brothers, Thomas Edison, Al Capone, and Mark Twain. A tale of a colorful and tragicomic era during which the allure and illusion of the American Dream was on full display—a Jazz Age period when Americans started chasing what F. Scott Fitzgerald called “the orgiastic future”—the book reveals how the recent economic collapse in Florida is eerily similar to events that happened there between 1925 and 1928. What sets the mid-1920s’ Florida land boom apart from more recent booms-and-busts, however, is that this was the first modern boom, the first time that emerging new technologies, mass communications and modern advertising techniques were used to sell the nation on the notion that prosperity and happiness are simply there for the taking. Florida’s image as a place where the rules of everyday life don’t apply and winners go to play was formed during this dawn of the age of consumerism when Americans wanted to have fun and make lots of money, and millions of them thought Florida was the perfect place to do that.
THE GUILTY Will Robie escaped his small Gulf Coast hometown of Cantrell, Mississippi, after high school, severing all personal ties, and never looked back. Not once. Not until the unimaginable occurs.
The majority of books that target troubled businesses are focused on large companies and the ones that do deal with small businesses usually focused on a specific issue such as planning or leadership.
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There is probably nothing more exhilarating, nothing that gets oneÕs adrenalin flowing than when a business ownerÕs plans come together and the business becomes a reality. The feeling of being Òyour own bossÓ brings on genuine euphoria. The proud new business owner is walking on air. Unfortunately, there is not always a happy ending. All too soon reality sets in and it is not always pretty. Reality takes the form of bills that have to be paid, customers who have to be satisfied and payroll deadlines that have to be met. These shattered dreams are not unusual. According to the United States Census Bureau 10% of United States businesses close each year and with them come shattered dreams and shattered lives. But it doesnÕt have to end this way. In "The Small Business Turn Around Guide: Take Your Business From Troubled To Triumphant," Sandy Steinman gives struggling business owners hope and he takes them through the steps to implement processes that solve the most common small business problems. These are the same processes that Steinman has actually implemented and which have added millions of dollars to his client companiesÕ bottom line. Additionally, he makes available at no cost, the spreadsheets and forms that are integral to the successful turnaround of your individual business. If you are a small business owner and are struggling with cash shortfalls. employees who are unmotivated and have no idea what is expected of them, reports that are not actionable, or dozens of other issues common to other struggling business owners, "The Small Business Turn Around Guide" is for you. From the moment you read the first chapter and learn how to stop the bleeding and how to get control of your cash, you will know that there is real hope for your situation.